"If you went to the restroom three times, you'd read it again and again. Not only can indoor billboards
reach a very discerning customer, but they've got that customer's undivided attention."
- Inc magazine

"This is the only place in the world people will stand in line to read advertising."
- The Boston Globe

"People are looking for something new that’s targeted and attention-grabbing. This is the way to do it.?
-The Wall Street Journal

"Talk about your captive audience. Your attention is riveted directly on the space in front of you."
People indeed read these ads – thoroughly.?
– Ad Week

"Your approach to advertising is totally unique. There are not many advertising mediums that can
guarantee prospect/client involvement as yours can.?
– Gerson Goodson, Inc.

“A study by Rice University shows that the amount of time readers focus on the bathroom advertising
is about a minute & a half for men, and two minutes for women. You've got their undivided attention period."
- THE BOSTON GLOBE

For Chuck Lucci, general sales manager for Rohrich Cadillac, the idea that advertising in bathrooms was
a respectable practice hit him like a conductor's baton on the shoulder.
"The Pittsburgh Symphony had an ad," he remembered. "If it was classy enough for them, it was classy enough for me!"

"In a restroom for one to three minutes we own you. It’s a liability to turn left or right at a urinal."

"It's the only advertising medium that's immune to customer avoidance,"

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